Privacy Policy


Every Mother Counts (EMC) is committed to protecting the privacy and security of visitors to our website. Set forth below is our online privacy policy regarding information collected through our website and e-mail lists.


We do not share or otherwise disclose any personal information, including your name, address, or e-mail addresses with other organizations. Only EMC staff and our authorized agents have access to personally identifiable information provided by visitors to our site.


From time to time we analyze our website logs in order to improve the experience of visiting our website. We use an external service to provide real-time reporting to us and our authorized agents of browser accesses to our site. This reporting includes page views, unique views, unique visitors, repeat visitors, frequency of visits, and peak-volume traffic periods. We do not use this service to gather, request, record, require, collect or track any Internet users’ personally identifiable information.


EMC’s site contains links to other websites. Please note that when you click on one of these links, you are entering another website for which EMC has no responsibility.


We use cookies on our site to personalize the experience of our visitors and to support some necessary functions. We also use cookies to better understand how our visitors use our site. If you prefer not to accept cookies, you can modify your browser preferences to reject cookies or to be notified when a cookie is set. However, if you reject some or all cookies, some areas on this or other Internet sites may not display properly. In addition, if you do not allow cookies, you will not be able to take advantage of personalized content delivery offered by EMC or other Internet sites.


EMC maintains several e-mail lists to keep our supporters, the press and policy makers informed about news and events. We do not sell, rent, give-away or otherwise share the e-mail addresses on our lists with parties outside of EMC and our authorized agents. We configure our list server software to refuse to divulge the e-mail addresses of our list subscribers to anyone but authorized EMC staff and agents. Only EMC staff and our authorized agents have access to personally identifiable information provided by visitors to our site.


To unsubscribe from EMC email list click here.
If you have any questions about these policies, or would like to change or correct any data we have received from you, please contact us at


If you chose to use EMC’s link to share a story and/or photographs, EMC reserves the right to edit your story and post it and/or the photographs on the site at its discretion. By submitting a story and/or photographs to EMC, you consent to such editing, posting or other use by EMC.


EMC reserves the right, at any time and without notice, to modify this policy by posting such changes on its site. Any modifications are effective immediately upon posting.


We use industry-standard encryption technologies when transferring and receiving financial data from our site. In addition, we have appropriate security measures in place in our physical facilities to protect against the loss or misuse of information at our site that we have collected from you.


The Every 2 Minutes Giveaway (“Sweepstakes”) is sponsored by Every Mother Counts (“Sponsor”). Sweepstakes is void where prohibited. By entering, each entrant accepts and agrees to be bound by these Official Rules. Failure to comply with these rules may result in disqualification.


No purchase or payment of any kind is necessary to enter or win this Sweepstakes. This promotion begins on April 29, 2014 at 9:00 am EST and ends on May 31, 2014 at 11:59 pm EST (“Entry Period”). Entrants may enter this Sweepstakes by visiting the Every Mother Counts Facebook Photo Contest Page and UPLOAD 2 photos of the day you were “born” a mother on our Facebook portal. For example, upload the first pictures taken of you and your newborn child. All entrants will be required to provide their complete name, city and state, and e-mail address. Sponsor will keep all entrants’ personal information confidential unless disclosure is required by law. All entries submitted online will be considered made by the authorized account holder of the Facebook account. Duplicate entries will be disqualified. Use of any automated entry software is prohibited. Sweepstakes is not sponsored, endorsed, administered by or associated with Facebook, and by entering the Sweepstakes, entrant is completely releasing Facebook of any responsibility or liability.

By entering, each Entrant grants Sponsor a perpetual, irrevocable, exclusive, worldwide, royalty-free, unrestricted right and license to use and display the Entries in connection with the Sweepstakes. Each Entrant represents and warrants that: (i) to the best of Entrant’s knowledge, understanding and belief, the entry does not infringe or violate or conflict with the intellectual property rights (copyright, patent, trademark, etc.) or any other rights of any third party (including any publicity or privacy rights); and (ii) you have the full rights to grant any and all rights and licenses provided for in these Official Rules.

Sponsor is not responsible for lost, late, illegible, misdirected or mutilated entries, including due to technical/network failures, human error, or any other error or malfunction.

Entrants agree not to upload, post or transmit any materials that contain any computer viruses, Easter eggs, worms, Trojan Horses or other harmful component or programming routines that are intended to damage, detrimentally interfere with, surreptitiously intercept or expropriate any system, data or personal information. Any attempt to deliberately damage any web site or undermine the operation of the Sweepstakes is a violation of criminal and civil laws, and Sponsor reserves the right to seek damages from any person who makes such attempt(s). Entrants also agree not to provide or upload any content that is defamatory, threatening, distasteful, racist, unlawful or otherwise objectionable.

Any questions regarding duplicate entries submitted by an individual or the authorized account holder of the Facebook account shall be determined by Sponsor in its sole discretion, and Sponsor reserves the right to disqualify any entries by persons determined to be tampering with or abusing any aspect of the Sweepstakes.

ELIGIBILITY: This Sweepstakes is open only to legal residents of the United States who are at least 18 years old at the time of entry. Sweepstakes is void where prohibited or restricted by law. Employees of Sponsor and their family members or persons living in the same households of such individuals are not eligible to participate in this Sweepstakes. By entering this Sweepstakes, participants agree to abide by all terms of these Official Rules and to be bound by the decisions of the Sponsor. All federal, state, and local laws apply. Winner(s) will be solely responsible for any and all local, state, and federal taxes. Winner(s) will be required to verify their eligibility (except where prohibited) and affirm their agreement to all terms, conditions, and restrictions in these Official Rules. No personal information that Sponsor collects in connection with the administration of the Sweepstakes will be sold or given to anyone who may contact entrants for any purpose not related to the Sweepstakes.

SWEEPSTAKES WINNERS: One winner chosen each week of the contest based on the greatest number of likes a picture receives. The weekly winner will be announced at 12:00 pm on the following Tuesdays in 2014: May 5, 12, 19 and 26 and June 3. If there is a tie for the greatest number of likes, Sponsor will choose a winner randomly from among those tied entries. Winners will be notified by an email to the email address provided with their entry. Odds of winning depend upon the number of eligible entries received. Winner(s) must meet all eligibility requirements including the execution and delivery of all necessary releases. If any attempted notification is not successful within ten (10) days, the prize will be forfeited and Sponsor reserves the right to randomly select an alternate winner from among the remaining eligible entries.

PRIZES: The following prizes will be awarded: Jawbone UP24 band, an electronic fitness and sleep tracking device with an approximate retail value of $150.00 USD; Emilie M. handbag and matching set of accessories, with an approximate retail value of $165.00 USD; Altruette “Mom” Charm Bracelet in 100% recycled Sterling Silver and a Baby Cup Charm in 100% recycled Sterling Silver plated with 14K gold, with an approximate retail value of $450.00 USD; Ariana Ribbani Jewelry Every Mother Counts 16″ necklace in 14k gold with diamonds, with an approximate retail value of $450.00 USD; and a Oiselle Women’s EMC Raglan T-shirt and Spike bag with an approximate retail value of $68.00 USD. Approximate retail value of all prizes to be awarded totals $1283.00 USD. Prizes may not be exchanged or redeemed for cash, sold, or traded. No prize transfer, assignment, or substitution by Winner(s) is permitted. Sponsor reserves the right to substitute a prize, in which case a prize of equal or greater value will be awarded.

Winner(s) must continue to comply with all terms and conditions of these Official Rules and winning is contingent upon fulfilling all requirements. Proof of U.S. residency, age, and identity may be required to claim a prize. Winner(s) are subject to verification by Sponsor, whose decisions are final and binding in all matters related to the Sweepstakes. An entrant is not a winner of any prize unless and until entrant’s eligibility has been verified and entrant has been notified that verification is complete. In the event that a winner is determined to be ineligible or fails to respond to Sponsor within 10 days of notification, the Prize will be forfeited and Sponsor reserves the right to randomly select an alternate winner from among the remaining eligible entries. Sponsor reserves the right to terminate the Sweepstakes without awarding the prizes if no eligible winner(s) or alternate winner(s) claim the prizes within the required time period.

LIMITATION ON LIABILITY: Sponsor will not be responsible for lost, late, damaged, incomplete, illegible, indiscernible, illegally obtained, or misdirected entries, or for any typographical or other error in the printing of the offer, administration of the Sweepstakes, or announcement of the prize and/or all Sweepstakes-related materials. By entering this Sweepstakes, each entrant forever discharges, releases, and holds harmless Sponsor and each of its parent companies, subsidiaries, affiliates, and each of its directors, officers, employees, and agents from any and all liability, claims, losses, damages, causes of action, suits, and demands of any kind arising from or in connection with the Sweepstakes, however caused.

SPONSOR’S RESERVATION OF RIGHTS: These Official Rules are subject to modification by Sponsor. In the event of a dispute, all decisions made by Sponsor are final and binding. Sponsor reserves the right, in its sole discretion, to disqualify any person who tampers with or abuses the entry process, or who otherwise acts in violation of these Official Rules. Sponsor further reserves the right, in its sole discretion, to cancel, terminate, or modify this Sweepstakes if, for any reason, the Sweepstakes is not capable of completion as planned, including due to force majeure or non-authorized human intervention that compromises or affects the administration, fairness, integrity, or proper conduct of the Sweepstakes.

WINNER(S) LIST: A list of the winners names will be posted on the Every Mother Counts website located [TBD URL].