Explore our Shop

We collaborate with mission-aligned companies and brands to create impactful fundraising campaigns, cause marketing, co-branded products, and awareness about our grantee partners, advocacy, events, and more.

Our approach is to leverage our partners’ networks, communities, and employees who may not yet know Every Mother Counts to create opportunities to fund our initiatives. The contributions we raise through sponsorships and brand partnerships support EMC’s efforts to help bring safe and respectful maternity care to all.

Join Us

Disclaimer: As a charitable organization, Every Mother Counts cannot endorse products where the sale would benefit EMC. Consequently, Company agrees that it will not represent, suggest, or imply the endorsement of Company’s products by EMC.

The Mother’s Day Collection

Marfa Stance

Marfa Stance is proud to support EMC.

FoundRae

FoundRae will donate 70% of all sales of the FoundRae x EMC Bee Collection to EMC.

Clare V.

Clare V. will donate 30% of all sales of the CV x EMC Collection to EMC.

Farmgirl Flowers

Farmgirl Flowers will donate $5 to $10 from every Farmgirl Flowers x EMC “With Heart” Bouquet to EMC.

Social Goods x Sarah Clary

Social Goods will donate 20% of all sales of the Social Goods x Sarah Clary for EMC Collection to EMC.

Luna Zorro

Luna Zorro will donate 1% of all Luna Zorro sales to EMC.

Alice & Wonder

Alice and Wonder will donate 10% of all sales of the A&W x EMC Collection to EMC.

ONDA Beauty

ONDA Beauty will donate 15% of all sales of the Mother’s Day Boxes to EMC.

Royal Jelly Harlem

Royal Jelly Harlem will donate 25% of all sales from the RJH x EMC Collection to EMC.

MQuan Studio

MQuan Studio will donate 30% of all sales from the EMC: Crescent Moon Marigold Large Ornament and the EMC PLT1 Sunrise to EMC.

The Year-Round Collection

We partner with brands that share our vision to make pregnancy, childbirth, and the postpartum period safe for everyone, everywhere.

Clare V.

Clare V. will donate 30% of the purchase prices of items in the CV x EMC Collection to EMC.

Farmgirl Flowers

Farmgirl Flowers will donate $5 to $10 from every Farmgirl Flowers x EMC “With Heart” Bouquet to EMC.

Marfa Stance

Marfa Stance is proud to support EMC.

Social Goods

Social Goods will donate 20% of the purchase price of the SG x Sarah Clary Collection to EMC.

Royal Jelly Harlem

Royal Jelly Harlem will donate 25% of all sales from the RJH x EMC Collection to EMC.

Citizens of Humanity

Citizens of Humanity will donate 100% of the purchase price of all sales of the COH x EMC Collection to EMC.

Luna Zorro

Luna Zorro will donate all 1% of all sales to EMC.

SFP Jewels

SFP Jewels will donate 40% of all sales of the SFP Jewels Orange Rose Necklace to EMC.

The EMC Collection

Our apparel is made and manufactured with eco-responsible and eco-friendly resources and practices whenever possible.

See the full collection

EMC 15-Year Eco Unisex Hoodie

33% of the purchase price will be donated to Every Mother Counts.

Limited-Edition Renewable Materials Zippered EMC 15-Year Tote

49% of the purchase price will be donated to EMC.

Limited-Edition EMC 15-Year Eco-Trucker Hat

54% of the purchase price will be donated to EMC.

Limited-Edition EMC 15-Year Organic Unisex Tee

60% of the purchase price will be donated to EMC.

Limited Edition EMC 15-Year Athletic Recycled Organic Cotton Unisex Tee

67% of the purchase price will be donated to EMC.

EMC Stainless Steel Water Bottle

49% of the purchase price will be donated to EMC.

RUN EMC Unisex Eco-Sweatshirt

66% of the purchase price will be donated to EMC.

EMC Ceramic Mug

51% of the purchase price will be donated to Every Mother Counts.

EMC RACE DOULA Organic Unisex Tee

44% of the purchase price will be donated to EMC.

Limited-Edition EMC Cotton Hat

45% of the purchase price will be donated to EMC.

Limited-Edition EMC Long-Sleeve Organic Unisex Tee

48% of the purchase price will be donated to Every Mother Counts.

Limited-Edition EMC Grey Sleeveless Tee

39% of the purchase price will be donated to EMC.

EMC Organic Onesie

36% of the purchase price will be donated to EMC.

Limited-Edition EMC Eco-Joggers

44% of the purchase price will be donated to EMC.

EMC Classic Organic Unisex Tee

52% of the purchase price will be donated to EMC.

Unisex Organic RUN EMC Tee

52% of the purchase price will be donated to EMC.

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