EMC Shop - Every Mother Counts (EMC) | Improving Maternal Health

Introducing the Every Mother Counts Partner Collection

We partner with brands who share our vision to make pregnancy and childbirth safe for every mother, everywhere. With every purchase of one of these unique products, you help support our ability to raise more awareness, give more grants, change more policies, and mobilize more communities on behalf of women around the world.

Shop gifts that make a meaningful difference in the lives of mothers everywhere.

Shop the Year-Round Collection

The Minted x EMC Collection

Minted proudly supports Every Mother Counts.

The CV x EMC Collection

Clare V. will donate 30% of the purchase prices of items in the CV x EMC Collection to EMC.

Marfa Stance x EMC

Marfa Stance is proud to support EMC.

MQuan Studio for EMC

MQuan Studio will donate 40% of the purchase price of the Limited Edition PLT1 Sunrise to EMC.

Maria McManus x EMC

Maria McManus will donate 40% of the purchase price of the MM x EMC Rose Embroidered Organic Tees to EMC.

The Social Goods x EMC Collection

Social Goods will donate up to $10 of the purchase price of the Social Goods x EMC Collection to EMC.

Matek x EMC

Matek will donate 5% of all sales to EMC.

Our Green House x EMC

Our Green House will donate 5% of the purchase prices of the EMC Gift Sets and all products which customers designate EMC as the charity beneficiary of to EMC.

Luna Zorro x EMC

Luna Zorro will donate 30% to 60% of the purchase prices of all items in the LZ x EMC Collection to EMC.

COH x EMC Tee Collection

Citizens of Humanity will donate 100% of the purchase price of every COH x EMC Tees to EMC.

Gjusta Goods x EMC Tea and Coffee Handmade Ceramic Mug Collection

Gjusta Goods will donate 40% of the purchase prices of the Gjusta Goods x EMC Ceramic Mug Collection to EMC.

SFP Jewels x EMC Rose Necklace Collection

SFP Jewels will donate 35% of the purchase price of every SFP Jewels x EMC Rose Necklace to EMC.

Dear Annabelle x EMC Orange Rose Stationery Set

Dear Annabelle will donate $40 of the purchase price of each Dear Annabelle x EMC Orange Rose Stationery Set to EMC.

Lovevolve x EMC Swaddle and Mediation Blankets

Lovevolve will donate 10% of the purchase price of every Lovevolve x EMC Swaddle and Meditation Blanket to EMC.

St. Roche x EMC

St. Roche will donate 40% of the purchase prices of the St. Roche x EMC Collection to EMC.

Lingua Franca x EMC Travel Set

Lingua Franca will donate 10% of the purchase price of each "Every Mother Counts" Embroidered Cashmere Travel Set to EMC.

Dr. Barbara Sturm Baby and Kids Collection

Dr. Barbara Sturm is proud to support EMC.

Sold Out NYC x EMC

Sold Out NYC will donate 30% of the purchase prices of the "Mood Swings" Collection to EMC.

Introducing the Every Mother Counts Collection.

Our apparel is made and manufactured with eco-responsible and eco-friendly resources and practices.

The EMC Collection

EMC Cableknit Eco-Beanie

47% of sales goes to EMC.

EMC Unisex Eco-Fleece Hoodie Hoodie

36% of sales goes to EMC.

EMC Eco-Trucker Hat

68% of sales goes to EMC.

EMC Socks

47% of sales goes to EMC.

EMC Cotton Hat

60% of sales goes to EMC.

EMC Eco-Sweatpants

52% of sales goes to EMC.

EMC Yoga Mat

26% of sales goes to EMC.

EMC Eco-Jogger Pants

44% of sales goes to EMC.

EMC Cotton Bandana

50% of sales goes to EMC.

EMC Travel Auto-Open/Close Umbrella

33% of sales goes to EMC.

EMC Thermal Water Bottle

50% of sales goes to EMC.

EMC Race Doula Eco-Sweatshirt

30% of sales goes to EMC.

EMC Classic Unisex Organic Tee

63% of sales goes to EMC.

EMC Canvas Tote

37% of sales goes to EMC.

EMC Eco-Beanie

52% of sales goes to EMC.

EMC Stoneware Mug

46% of sales goes to EMC.

EMC Infant Classic Organic Onsie and Hat Set

63% of the purchase price will be donated to EMC.

EMC Organic RUN EMC Classic Tee

63% of the purchase price will be donated to EMC.